Former NBA player John Amaechi became the first openly gay male athlete to sign an endorsement deal with a mainstream company.
HeadBlade Inc., creators of a popular head-shaving razor, announced it had signed Amaechi to a multiyear deal. "John Amaechi is the newest face of the brand because he embodies many of the qualities representative of a HeadBlader," HeadBlade chief executive Todd Greene said. "He is a man comfortable in his own skin and he's not afraid to go against the grain."
*
Monday, March 12, 2007
Amaechi Fallout #5: Signs Endorsement Deal
Posted by Gavin at 3:36 PM
Labels: HeadBlade, John Amaechi, nba
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment